Top 5 LinkedIn Profile Mistakes (INC)
Any of these 5 mistakes could turn your LinkedIn profile into a major
professional liability. Here’s how to identify them–and get them fixed.
Inc.com’s Jeff Haden recently posted some suggestions for improving a LinkedIn
profile. While he’s provided some fabulous advice, it will all be wasted
effort if you make the following classic LinkedIn errors:
**1. Post an Unprofessional Photo**
The most common error is a candid photo that looks like Aunt Mildred (or her
grandchild) snapped it on a cellphone, but that’s not the worst. I’ve seen
women in conservative professions post a profile photo that showed the kind of
cleavage normally reserved for a nightclub. Similarly, some bald guys seem
unaware that their pate is reflecting light, an effect that is particularly
gruesome when the shiny spot is visible through the comb-over.
**Fix it:** Have a professional photographer shoot a roll of publicity photos
and have somebody objective (not your spouse!) choose the best photo from the
shoot.
**2: Solicit Fawning Recommendations**
Recommendations are supposed to make you MORE credible, but they have the
opposite effect when comments are too effusive. Don’t kid yourself: If you’ve
propped up your pals to be your personal sock puppets, …
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